Feasibility Study
Farm Urban brings 10 years of experience in researching, developing, testing and implementing a range of urban farms. We have developed a deep understanding of the requirements to achieve viability and +ve ROI including associated risks, technical specifications, capital and revenue required, along with complex stakeholder engagement. This experience has equipped us with the theoretical and practical knowledge to conduct comprehensive feasibility studies.
Previous feasibility studies have analysed the benefits and potential risks linked to Urban Farms and were used to assess the viability of various schemes by:
Providing an overview of different vertical farming technologies and their suitability within particular projects.
Assessing which crops would be suitable for cultivation, and quantifying potential outputs and yields.
Determining market viability through testing local demand and via links with the local hospitality sector.
Providing a breakdown of potential activity streams within the project, and assessment of their profitability ESG and BNG potential.
Selection of Feasibility Studies carried out to date
Greens for Good Farm:
We conducted our own proof-of-concept study to evidence the viability of the Farm and reassure investors. This allowed us to raise the investment to fund our flagship farm in Liverpool, which continues to thrive under the Greens for Good model since its installation in 2019.
“The comprehensive proof of concept study Farm Urban undertook evidenced the viability of their urban farm and significantly de-risked our Investment”
Paula Brown. Investment Manager Livv Housing
Heath Park:
Farm Urban have acted as expert advisors on Urban Farming in the redevelopment of The Heath Technology & Business Park. The Heath owners SOG group intend to include a 5,000m2 community embedded Urban Farm at the center of the Heath Park development.
Farm Urbans work included an initial proof of concept report forming a key part of the investors pack currently being used to secure £300m investment. Farm Urban also oversaw independent ESG analysis demonstrating £14m annual social & environmental impact of the scheme.
"Farm Urban has provided SOG Group with invaluable insight into the feasibility of vertical farming, their work has informed and guided our strategy and approach to realising our vision of a community embedded vertical farm at the heart of Heath Park."
John Lewis MBE Owner of SOG Group
Cardiff City Council MSCP Rooftop Urban Farm:
Farm Urban worked alongside BIC Innovation and LetusGrow to conduct a feasibility study for Cardiff Council.
The study considered the introduction of an Urban Farm on the roof of a multi-storey car park as part of the £600m Atlantic Wharf redevelopment.
Farm Urban provided a detailed business case, risk analysis, conducted comprehensive community engagement and outlined a hybrid working model combining community and commercial elements.
“Farm Urban was instrumental in the feasibility study produced for Cardiff City Council. The team were able to share a deep understanding of the vertical farming hardware available, capital and operational costs associated and insight into a range of operating models, risks and market opportunity.”
Dr. Louise Neilson BIC Innovation